A central component of the roadshow is the “Mobile Factory” of the Mittelstand-Digital Zentrum Hannover. The factory, which is funded by the Lower Saxony Ministry of Economic Affairs, brings demonstrators and digitization solutions to companies and events throughout Lower Saxony to touch and try out. Based on the production of a car model, a complete digital process chain is mapped. In this way, digitization becomes tangible and comprehensible in local companies.
At the start of the roadshow 2023, the Mobile Fabrik will be a guest at the “Digital Places” in Lower Saxony. The host institutions are pioneers of digitization, actively shaping digital change and have already been awarded the title of “Digital Places of Lower Saxony” by the Ministry of Economic Affairs. Broetje-Automation has been one of these digital places in Lower Saxony since 2019.
“Together with the Digital Agency of Lower Saxony and the Mittelstand-Digital Zentrum Hannover, we are focusing on initiatives, projects, companies and institutions that are particularly committed to digitization and thus make an important contribution to the innovative strength of our state,” emphasized Economics Minister Olaf Lies. “The roadshow is a good example of how we are advancing digitization through targeted knowledge and technology transfer.”